CAO Wudong, PENG Yu, MA Ying, SHAO Zhongshun, WANG Feng. Inevitability of Tobacco Brand Construction in Southwest Guizhou and Its Development Strategies[J]. CHINESE TOBACCO SCIENCE, 2009, 30(6): 49-52.
Citation:
CAO Wudong, PENG Yu, MA Ying, SHAO Zhongshun, WANG Feng. Inevitability of Tobacco Brand Construction in Southwest Guizhou and Its Development Strategies[J]. CHINESE TOBACCO SCIENCE, 2009, 30(6): 49-52.
CAO Wudong, PENG Yu, MA Ying, SHAO Zhongshun, WANG Feng. Inevitability of Tobacco Brand Construction in Southwest Guizhou and Its Development Strategies[J]. CHINESE TOBACCO SCIENCE, 2009, 30(6): 49-52.
Citation:
CAO Wudong, PENG Yu, MA Ying, SHAO Zhongshun, WANG Feng. Inevitability of Tobacco Brand Construction in Southwest Guizhou and Its Development Strategies[J]. CHINESE TOBACCO SCIENCE, 2009, 30(6): 49-52.
Inevitability of Tobacco Brand Construction in Southwest Guizhou and Its Development Strategies
A huge pool of intangible assets of tobacco brands was an effective carrier with profit maximization and market competitivenes of tobacco companies. In this article the quality characteristics of Qianxinan flue-cured tobacco was exhibited, the inevitability of tobacco brand construction was analyzed, and suggestions were proposed on tobacco brand construction.
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